Digital Signage / Digital Advertising
Digital Advertising in Mexico or digital signage , originally called Digital Signage , has become increasingly popular in our country. It revolves around the idea of distributing digital content to different points of sale that can be located in geographically different sites. A couple of operations on a computer at a central site are enough to distribute a marketing campaign with images, videos and any type of advertisement to a screen anywhere in the world.
To achieve this, it is not only important to choose the right screens , but also to work on the design of networks, players (content players), supports, cabling and never forget the details of the installation. The screens may or may not have the player integrated, depending on the design of each Digital Signage project.
In addition to having an appropriate content distribution design and a screen that fits the type of message you want to send, it is important to have a correct adaptation of the spaces in which the screens are going to be mounted. The screen will look as good as the space around it allows. For this reason, it is necessary to coordinate a correct installation and mounting of the screens , with wall, ceiling or floor supports, as well as with the enclosure, housing or structural frame that makes them look best.
For the different Digital Signage solutions, Grupo Covix has the best in technology for displaying information such as: Interactive kiosks, Interactive maps, Screens for digital advertising, Monitors for Digital Signage, software for Digital Signage, Samsung digital signage, Brightsign multimedia players , etc.
Internal Communication
What is Internal Communication in a Company?
Also known as Corporate Communication , it is an Audio and Video System to communicate messages that is used within Companies.
This system is mainly made up of screens located in common areas such as receptions, lobbies, dining rooms, elevators, restrooms, etc., with the main objective of keeping all collaborators or employees informed. It can be complemented with an audio system in areas that warrant it, without interrupting the activities of end users. A good Internal Communication project with adequate Audiovisual elements achieves corporate identity in an institution.
With us you can find touch screens , LED screens , video walls with LED screens , Samsung flip screens , paging and microphone systems and many more devices to make your company's internal communication plan a success.
Retail
What is Retail?
Retail is something as simple as direct sales to the public in department stores, shopping centers, supermarkets, etc.
But... How does Digital Advertising or Digital Signage help a brand or business?
Simply put, it helps to innovate and offer disruptive spaces to improve the UX (user experience). Digital Communication will improve the consumer experience and bring information directly to the end user.
The evolution of the shopping experience has forced companies to go beyond printing an eye-catching poster or photographing a fashion model; shopping should be a unique experience.
Rethinking the shopping experience does not only involve having screens , video walls or good microphone and audio equipment; the shopping experience encompasses everything from the beginning of the production of a good until it reaches the hands of the final consumer.
The Digital Signage or Digital Advertising solutions for Retail that Grupo Covix offers are: Promotional audio and music, Samsung Digital Signage screens , advertising LED screens, Videowall, Information kiosks, touch screens, Digital Signage Software, Brightsign multimedia players, etc.
In addition to these systems, Grupo Covix has Security and Technology Solutions for Retail such as: biometrics, LPRs , parking barriers, CCTV , video analytics, transaction monitoring, Monitoring Centers, Facility Automation, panic buttons, smoke and fire detectors, paging systems and speakers, etc.
All of these systems help prevent losses, reduce waste, control different spaces, direct advertising and, best of all, increase sales and profits.
Receptions and Lobbies
Modern Lobbies and Receptions are the calling card of any corporation, building, office or hotel since they are located at the entrance.
The use of Digital Signage in Receptions and Lobbies represents a means of communication that is attracting more and more attention from companies. As an example, we can find a video wall at the entrance of a building indicating the offices located on the different floors. This information can be accompanied by advertising, videos and surround sound thanks to the use of Digital Signage Software or multimedia players, giving the visitor a welcome that becomes a unique experience.
The versatility of products available for lobbies and receptions is very broad, as it allows you to design and adapt any idea to any environment. In addition to being very useful for giving an innovative look to these spaces, they are an excellent marketing complement, innovating with advertising messages and reducing printing costs.
It has gradually gained greater strength in its use as a corporate internal communication system, since corporate channels are currently used to transmit messages to collaborators or visitors in real time and immediately.
Sending images, videos and audio is very simple thanks to the integration of multimedia players for Digital Signage or video processors . Automating the switching on, off or playback of certain templates will make the use of equipment such as: LED screens , LCD LED screens , totems, audio, players, etc. easier and more dynamic.
Kiosks
Interactive kiosks are mostly used in department stores. They can be found with a standard screen that displays information or with a touch screen such as the Samsung flip screen , giving rise to interactive kiosks . Both work with a multimedia player that allows different functions to be performed with a simple interface for the end user.
Where to use an Interactive Kiosk?
They are currently used in different markets and places such as: banks, airports, recreation centers, hospitals, shopping centers, self-service stores, clothing stores, etc.
With us you can find standard screens, LED screens , touch screens , touch panels and more elements to design and install the best interactive kiosks .
Outdoor Advertising
Currently, outdoor advertising is used to transmit commercial messages, to impact potential clients, users, buyers and other moving spectators, and the most commonly used medium is outdoor advertising screens .
Due to its location, as its name indicates, outdoors, the number of people who receive the message(s) is greater than other types of advertising since its striking and bright nature stands out in the environment it is in and will capture the attention of many more people for a greater number of occasions.
We can find this type of advertising on billboards, billboards, mobile billboards, mupis, video walls and totems.
With us you can find LED modules, LED screens and LED LCD screens for different spaces such as buildings, stadiums, spectaculars, convention centers, hotels.
TV Forums
What is the most used technology in TV Forums?
Large-format touch screens so that drivers can interact with their content, as well as LCD video walls or direct LED video walls , are just some of the options that are seen every day in the most sophisticated TV forums in the world of entertainment.
The world of television is evolving day by day. Nowadays, it is not enough to have the best actors, presenters or the best costumes. It is about captivating the viewer with the latest technology to be able to capture their attention and thus create unforgettable moments.
For more than 40 years, Grupo Covix has carried out different projects such as: TV forums, film studios, post-production facilities, booths, etc., equipping them with the best in LED screens , UHD screens, video walls , touch screens , collaboration systems, microphones and audio , advertising.